Percy the Pig is an example of your new ambassador, eager to tell everyone about the exciting new product arrivals, events, and promotions for the upcoming month.
But you can have any mascot you can imagine for your Farm Shop - from a suitably snooty horse to a slightly on the rough side billy goat.
You imagine your mascot and we will create it for you!
When Harrogate District residents search our Independent Business Supporters Club (IBSC) Directory for your service over the coming months, you could be the ONLY business in your category.
No direct competitors in sight > until January 2027.
After that, your listing stays in place, but your category will open up to only an additional f 3 TSP's.
IBSC will always be a low competition environment - and 100% pureblood Independents.
🌾 The Independent
Farm Shop Challenge
Yorkshire 2025
🍏 Our Mission 🚜
As a former farmer from the Harrogate District, I know how much effort goes into running a farm shop.
And I also see the threat:
Supermarkets and Corporations dominate advertising and customer loyalty, while independents are left to fight for attention.
Interested in a little pushback?
With my side-kick, AI Buddy, I’m on a mission to help every mid-size or larger farm shop in Yorkshire that wants to be helped, build an untouchable audience of local supporters by 31 December 2025.
🥕 The Goals:
✅ Each participating farm shop to grow 500+ loyal subscribers in their own Customer VIP Club.
✅ These subscribers belong to you - not Facebook, not Tesco, not Amazon.
✅ Together, across 21 Zones in Yorkshire, we’ll prove that independents can thrive when they own the relationship with their customers,
When the playing field is not just levelled, but the Corporations are completeley removed from the game.
Demo Farm Shop Customer VIP Club
🍏 Our Demo is an imaginery establishment in the heart of Yorkshire called Broadacres Farm Shop
📅 The 4-Month Plan
September – Foundations
🍏 Develop your Farm Shop Digital Hub (links to website, socials, IBSC Directory, map directions, and monthly offers).
🍏 Deploy your AI Chatbot across your Website and/or Facebook, WhatsApp, and Digital Hub — to capture customer details 24/7.
October – Customer VIP Club Launch 🚀
🎃Official launch of your Farm Shop Customer VIP Club.
🎃Giveaway campaign:
“Win FREE Produce for a Year!”
🎃In-store signage + social graphics provided.
🎃First 100–150 subscribers join straight away.
November – IBSC Yorkshire Launch
🥕Independent Business Supporters Club (IBSC) officially launches across 21 Yorkshire Zones.
🥕Independent Restaurants (IRs) and Independent Merchants (IMs) join, bringing thousands of new supporters into the system.
🥕Farm shops benefit directly as new customers flow into their VIP Clubs.
🚀 Launch IBSC in 21 Zones around Yorkshire adding your Farm Shop to the Directory of your local zone.
*see Zones below
IBSC Harrogate District is open for business!
December – The Big Push as Independents Join Forces
🎄Flagship campaigns:
“Win FREE Dining for a Year 2026!”
(Independent Restaurants and Pubs)
🎄“Win FREE Product for a Year 2026!”
(Independent Merchants).
🎄Our contest campaigns have built-in Viral Sharing - friend to friend direct + social media sharing - by ethical incentive.
Audience growth will be exponential.
🎄Farm Shops ride the wave of Yorkshire-wide supporter growth.
🎄By New Year, ALL Farm Shops in the Challenge will have 500+ subscribers.
🍏Broadacres Farm Shop: Case Study
Broadacres Farm Shop doesn’t exist.
We created it as a demo farm shop to show what’s possible when a Yorkshire farm shop joins the Challenge.
By 31 December 2025, Broadacres achieved:
500 subscribers in its VIP Club
2 SMS text broadcasts in December:
🎄 “Order Christmas Hampers early — 10% off this week.”
🥕 “Fresh veg boxes just landed — reserve yours now.”
🍏orders per broadcast (10% response rate).
🍏£20 average basket → £2,600 extra revenue in December.
🍏At 40% margin = £1,040 extra profit.
👉 If Broadacres can do it, so can you.
All results are realistic - individual shop results will vary.
100% Money Back Guarentee option after 31 Dec 2025.
💷 The Investment
To take part in the Indie Farm Shop Challenge:
£297 by 15 September
AI Chatbot built and trained to be a representitive and advocate for your specific Farm Shop.
£297 per September 15th
Design and printing of promo
Animated mascot established based on your ideas or our suggestions - the goal is to have you feel like your mascott truly represents your Farm Shop vibe.
, October, November, December (4 months).
Total = £1,188.
For less than £10 per day, you can unlock £1,000+ extra profit per month once your VIP Club is running. That’s a 3.5x return on investment — and it grows as your subscriber list grows.
Every Farm Shop VIP Club member gets a UNIQUE custom mascot to represent their business.
✅ Friendly, eye-catching and engaging - kids will love the Pixar-style character.
✅ Featured inside your AI Chatbot, greeting customers and answering questions 24/7.
✅ A fun talking point that makes your farm shop more memorable.
You imagine your mascot and we will create it for you!
And it doesn't have to be an animal
If you want Patrick the talking Potato - that's exactly what you shall have!
Upgrade to the Growth Plan and your mascot comes to life in a monthly animated video for social media.
Your Farm Shop Customer VIP Club can boost your Reviews too!
Did you know that over 99% of people check reviews before choosing to visit a local business - so a good review score isn't just nice to have - it's essential to attract new visitors to your Farm Shop
⭐⭐⭐⭐⭐
Reviews Generation.
Build Trust on Autopilot.
❤️❤️❤️❤️❤️
❤️ Turn happy customers into promoters – every satisfied shopper receives a quick, friendly follow-up asking them to leave a review.
❤️ Boost your Google & Facebook ratings – Fresh, positive reviews push you higher in search results and attract more first-time visitors.
❤️Automated & effortless – The system runs in the background, so you never have to chase customers manually.
❤️ Deflects negative feedback – Unhappy customers are directed to share concerns privately, giving you the chance to resolve issues before they go public.
❤️ Proven revenue driver – More 5-star reviews = more trust = more footfall and higher average spend.
📱 How Farm Shop VIP Club Works:
1. We set up your Digital Business Card (DBC)
✅ A mobile-friendly hub for your shop
✅ Updated every month — announce events and special promos.
✅
2. We connect your AI Chatbot
✅Features your custom mascot
✅ Updated every month — announce events and special promos.
✅Answers questions instantly, 24/7.
✅Handles queries about products, events, and opening hours — even when you’re busy.
Most importantly:
✅Builds your Customer VIP list
3. We launch your VIP Club signup
✅Easy QR codes on the counter, at the till, and on your bags.
✅We collect names and mobile numbers (with their permission of course)
4. We send one powerful SMS broadcast at the start of each month
✅Links straight to your DPC with everything they need for the month ahead.
5. We list you for free on IBSC Harrogate District
✅Projected to grow to thousands of local residents who prefer to shop independent and local.
Harrogate District residents search our Independent Business Supporters Club (IBSC) Directory for your service over the coming months, you could be the ONLY business in your category.
No direct competitors in sight > until January 2027.
After that, your listing stays in place, but your category will open up to only an additional 3 TSP's.
IBSC will always be a low competition environment - and 100% pureblood Independents.
🌻 Why Farm Shops Love This
🌻 Direct, guaranteed reach — no algorithms, no hoping someone sees your post.
🌻 Set it and forget it — we do all the setup and monthly sends for you.
🌻 Scales with your success — as your list grows, your price per subscriber drops.
🌻 Adds personality — your mascot makes you stand out in a crowded market.
🌻 Extra exposure through IBSC Harrogate District — more eyes on your business from local supporters.
“Could an Extra £76,800 in 2026 Make a Difference to Your Farm Shop?”
Could an Extra £76,800 in 2026 Make a Difference to Your Farm Shop?
Scale from one to four VIP Club broadcasts per month, spend a modest £8,508 per year, and unlock a projected 9× ROI.
Imagine this — in 2026, your Farm Shop VIP Club sends a warm, friendly SMS every week to 1,000 loyal customers.
With an 8% response rate and £20 average spend, that’s:
✅ £6,400 of extra revenue per month
✅ £76,800 over the full year
The investment? Just £8,508 for those SMS — giving you a projected return of around 9× your investment.
And this all begins with £97 per month in September 2025
Disclaimer:
Figures based on an 8% *response rate and £20 average spend. Results may vary depending on your offers, engagement, and timing. Not a guarantee—rather, a realistic, aspirational target.
*response rate is how many VIP Club members engage with the SMS offer - typical range is 5% to 15%
PRICING
Choose Your Plan
STARTER PLAN
£97/m
1 to 250 subscribers (SMS included)
DBC setup & hosting
Custom AI Chatbot with your own farm shop mascot
1 monthly SMS broadcast
Free IBSC Harrogate District listing
No contracts - cancel anytime
BUILDER PLAN
£147/m
251 to 500 subscribers (SMS included)
Everything in Starter, but more reach
Lower cost per subscriber as you grow
No contracts - cancel anytime
GROWTH PLAN
£197/m
501 to 1,000 subscribers (SMS included)
Everything in Builder
PLUS: Monthly 45-second animated video starring your mascot — perfect for promoting events & specials on social media
No contracts - cancel anytime
FArm SHOP VIP Club: Developed by a Former FARMER
🛠️ Built for Independent Farm Shops
Ken Peacock (Director) + AI Buddy
We are based in:
Harrogate Business Centre
Position your Farm Shop to:
Respond to enquiries faster
Look up with the times
Effortlessly win more longterm customers
No confusing tech.
No marketing fluff.
Just a digital system that gets immediately to work and helps you!
📈 Example:
Your ROI in Action
📈 Average farm shop sale: £20
📈 Starter:
250 VIP Club Members × 1 SMS/month
— if just 20 people respond, that’s £400 extra revenue.
📈 Builder:
500 VIP Club Members × 1 SMS/month
— if just 40 people respond, that’s £400 extra revenue.
📈 Growth:
1000 VIP Club Members × 1 SMS/month
— if just 80 people respond, that’s £1600 extra revenue.
So if you're ready, let's get this thing built!
Your custom AI Chatbot:
✅ Is knowledgeable about your Farm Shop and specific details
✅ Handles all those frequently asked questions you perhaps get tired of saying over and over
✅ Can collect the contact details of the enquiry - this is GOLD for your future marketing
Whether someone finds you through Google, Facebook, a business card, or a friend’s recommendation, they’ll never be greeted by a passive websisilence again.
⚡1. Digital Business Card (DBC) for your Toolkit
Forget printed business cards.
Your DBC is a mobile-friendly, always-up-to-date hub that makes it easy for customers to:
✅ Call you with one tap
✅ Message you via WhatsApp or SMS
✅ Book jobs or request quotes
✅ Read or Leave reviews
Button link to Fox Fencing Duplicate DBC
⚡ 2: 🤖 AI Chatbot
✅ Can automatically send follow-up messages via email or SMS text
✅ Can engage with multiple enquiries at the same time
✅ Can schedule a meeting with you at a convenient time for both parties
✅ Will send a request for a Review when the job is completed
⚡ 3: Listing on
IBSC Harrogate District
Your Free IBSC Harrogate District Bonus Gives You:
✅ Prime Local Exposure – Your business will be showcased to thousands of Harrogate residents who actively support independents.
✅ Limited Competition – Max 4 businesses per subcategory until Jan 2027 — or take exclusivity and be the only one.
✅ Community Trust – Listed alongside respected local independents, not buried under corporate ads.
✅ Built-In Audience Growth – Featured in IBSC’s high-profile local campaigns and Supporter updates.
✅ No Extra Cost – 100% free with your LeadsLoveSpeed package.
Office:
Suite 3, Hammerain House
Hookstone Avenue
Harrogate
HG2 8ER
Call 07943 135332
Email: [email protected]
Site: www.bizbuzzio.com
